At Ellsworth Cooperative Creamery, our story has always been rooted in tradition, quality, and a deep connection to our farming community. Since 1910, we’ve been proud to craft the finest cheeses, with our famous cheese curds becoming a beloved staple for dairy lovers far and wide. Today, we’re excited to share the next chapter in our journey—one that honors our past while looking boldly toward the future.

Introducing Our New Logo & Packaging

As we continue to grow, it’s important that our brand reflects who we are—both where we’ve been and where we’re headed. That’s why we’re unveiling a new logo and fresh packaging design that pays tribute to our deep Wisconsin roots while embracing a modern, refined look.

Our refreshed branding keeps the heart of Ellsworth Cooperative Creamery intact. You’ll still recognize the iconic barn, grazing cow, and rolling pastures—symbols of the dedication and care our farmers have put into their craft for generations. But with a new, contemporary font and a thoughtfully updated color palette, our look now reflects our evolution, ensuring that our brand feels as timeless and high-quality as the cheese we create.

What This Means for You

Over the coming months, you’ll start seeing our new packaging roll out in stores across the country, as well as within our production facilities and retail locations. While the outside may look a little different, one thing remains unchanged: the exceptional cheese you know and love. Whether it’s our squeaky-fresh curds, rich and creamy cheeses, or any of the other dairy delights we proudly produce, our commitment to quality remains stronger than ever.

We’ll be sharing updates throughout this transition, so keep an eye on our social media and website for more sneak peeks and behind-the-scenes looks at our rebrand.

Thank You for Being Part of Our Story

Ellsworth Cooperative Creamery has always been about more than just cheese—it’s about people. From the hardworking farmers who produce the milk to the loyal customers who bring our products to their tables, you are at the heart of everything we do.

Thank you for growing with us, believing in us, and sharing in the flavors of our future. We can’t wait for you to experience this next era of Ellsworth Creamery!